THE ROTTERDAM MARKET'S MASTERPIECE
The Rotterdam Market Hall is the first open-concept food market in the Netherlands. The building is a horseshoe-shaped arch with a one of a kind ceiling that has been called the "Sistine Chapel of Rotterdam". With the help of Wasatch SoftRIP, TS Visuals took on printing the artwork for this spectacular ceiling.
Since the opening of the hall in October 2014, TS Visuals has received multiple awards including the Architectural Signage Award and overall winner of the Dutch Sign+ 2014 Award.
The Rotterdam Market features unique fresh produce stands, food markets, cafés, a cooking school, and over 200 apartments. The 11,000 square meter piece of art will cover the unique arch-shaped ceiling and will be visible throughout the entire market. TS Visuals teamed up with Dutch artist, Arno Coenen, for the artwork, 'Horn of Plenty', which gives off an illusion that one is looking through the hall to heaven with produce and flowers descending to earth.
Creating a masterpiece this size is no easy task. The hall's ceiling was put together with a series of sublimated metal panels. The metal panels and coating were designed by TS Visuals. Each panel is lightweight and bendable with a high gloss coating that has anti-graffiti properties and is scratch resistant. For the hall, the metal panels were perforated for sound-dampening properties. A total of 4,000 panels were sublimated, each with a unique high-resolution image. Many panels were bent to accommodate the arch of the hall, giving an almost 3D effect to the art.
With a project this size, it is crucial that TS Visuals was able to achieve color consistency with every panel they sublimated. Wasatch SoftRIP's color management features gave them the ability to achieve this. With SoftRIP's Color Atlas Generator and Spot Color Replacement, TS Visuals was able to match spot colors and easily reproduce the desired color on the metal panels. The end result is accurate, high-quality color. "SoftRIP is reliable and gave us the tools we needed to print the desired color every time with no troubles," says Vincent Post, Commercial Advisor for TS Visuals.
Using SoftRIP's tiling tools, TS Visuals was able to easily divide the oversized artwork for printing on the individual metal panels. After the selected artwork is tiled, Vincent used SoftRIP's Smart Nesting tools to maximize the print layout of the tiled image. And by adding crop marks and annotations to all tiled images, they were able to save time and avoid possible confusion when transferring the image. "The tiling and nesting features in SoftRIP saved us a lot of time and is so simple to use," says Vincent.
For more than 10 years, TS Visuals has specialized in large format printing and dye sublimation. With the support from Aga Print Solutions, TS Visuals' claim to fame is their incredible sublimated solutions. A dedicated research department at TS Visuals designs durable metal panels, glass, steel, wood, and other coated hard surfaces for sublimation that can be cut into any shape. They make photographers, artists, interior designers, and architects idea's come to life. TS Visuals is based in the Netherlands. For more information, visit www.tsvisuals.nl.
TS Visuals, with the help of Wasatch SoftRIP, printed the artwork for the ceiling of The Rotterdam Market.
TS Visuals created a total of 4,000 sublimated metal panels that cover the entire ceiling of the market.
The metal panels are lightweight and bendable. All were perforated for sound-damping properties.
The Rotterdam Market Hall is Netherland's first indoor food market.
Inside the completed Rotterdam Market Hall.
The TS Visuals team accepting their awards at Dutch Sign+.
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